Simpl · Machines

An AI-Driven Product Studio.

For humans, by humans. With AI.

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The Studio

We build the systems other teams are told can't be built.

Simpl Machines is a senior team of product engineers and AI specialists. We design, build and ship complex products end-to-end — and hand you the keys.

Our sweet spot is real products with real users: backend systems at scale, AI features that have to work in production, and platform migrations that can't afford downtime.

Team size
4 — 5
Senior only. No layers, no sub-contracting.
Working mode
AI-native
AI tools inside our workflow — and inside your product.
Engagement
End-to-end
Design, build, ship, hand over.
The Practice · What we build

Four areas. One team.

The kinds of work we take on most often — all delivered by the same senior team.

01

Product platforms

Core products, data platforms and backend systems, built to run in production at scale.

Backend Data Cloud
02

Agentic voice & telephony

AI voice agents on the real phone network. Inbound and outbound, IVR navigation, production-grade.

Voice LLMs Telephony
03

Web & mobile product

Full-stack product builds — UI/UX, design, frontend, backend, data, infra.

Web iOS Android
04

Applied AI

Vision, language, recommendation and retrieval — built into products that actually ship.

Vision LLMs RAG Evals
Selected Work

A few projects we've shipped.

01

Core Banking System for a sovereign bank.

Onboarding, transactions, settlement and accounting rails for a nation-scale bank. Built to clear high transaction volumes and exacting central bank audits.

Core Banking Accounting Ledger Onboarding KYC
SectorBanking
RoleEnd-to-end design & dev
StatusLive
02

AI voice agents that navigate IVRs and run real conversations.

Production AI helplines that dial, listen, branch and resolve — running on real phone networks, measured on resolution rates. Inbound and outbound, multi-language, integrated with existing CRM and ticketing.

Voice AI IVR Orchestration Helplines
SectorServices & support
RoleEnd-to-end design & dev
StatusLive
03

Legacy fleet systems, rebuilt for a modern stack.

Migrated legacy vehicle-fleet platforms to modern cloud infrastructure — tens of thousands of vehicles online, millions of IoT telemetry points per day, with zero downtime for operators through the cutover. Real-time ingestion, event processing and operator dashboards.

Fleet telematics IoT at scale Legacy migration Real-time data Cloud
SectorMobility & logistics
RoleMigration · platform rebuild · handover
StatusLive
The Team

Three co-founders, one team

Simpl Machines is led by a rockstar, diverse founding team spanning product, engineering, design and visual craft. Three complementary operators, one shared standard: build serious systems that look as good as they work.

A
01 · Co-founder

Arjun

Head of Technology

A serial entrepreneur. Technologist by trade, builder by habit — has started and shipped multiple ventures across the stack.

A
02 · Co-founder

Ajay

Head of Product

Alumnus of NIT Trichy and ISB. Career built in fintech — the kind of product work where correctness, trust and regulation all meet at the same table.

N
03 · Co-founder

Neeharika Patnam

Head of Design

A stellar designer, developer and artist who brings beautification, UI/UX depth and a sharp product eye to every build. She turns capable software into products people actually want to use.

How we work

A single senior pod, assembled for the duration.

No layers, no sub-contracting, no hand-offs to junior teams. The people who design the system are the people who build it, and they stay until you have the keys.

The commitment

You get working software every week, a single accountable partner, and — at the end — a production system, a clean codebase, clear handover, and the team that built it still reachable.

The Pod
  • × 1Partner-in-chargeOwns the outcome; weekly to you; answerable to the spec.
  • × 1Technical architectData model, security, cloud architecture — the foundations.
  • × 2Product engineersEnd-to-end features: frontend, backend, cloud — no siloes.
  • × 2Mobile engineersiOS + Android on one codebase, built for the field.
  • × 1Product designerFlows, components, system — working in code, not just in Figma.
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Remote Teams · Global Work